GC Jobs

External Relations Manager II

Reference number: CAP22J-048195-000004
Selection process number: 2022-PKS-WAT-ADV-OC-046
Parks Canada - Waterton Lakes Field Unit – External Relations
Waterton Lakes National Park of Canada (Alberta)
One Year Term, Acting Assignment or Assignment at level
$85,742 to $92,694 (under review)

Experience Canada by joining the Parks Canada Agency! Parks Canada Web site

Closing date: 27 July 2022 - 23:59, Pacific Time

Who can apply: Parks Canada Agency considers applications from individuals who have legal status to work in Canada. Please indicate in your application the reason for which you are entitled to work in Canada: Canadian citizenship, permanent resident status, or work permit.

Important messages

We are committed to providing an inclusive and barrier-free work environment, starting with the hiring process. If you need to be accommodated during any phase of the evaluation process, please use the Contact information below to request specialized accommodation. All information received in relation to accommodation will be kept confidential.

Assessment accommodation

We will only accept on-line applications received via the jobs.gc.ca site.

All job applications must therefore be submitted through the Public Service Resourcing System. Following are some of the benefits associated with applying on-line.

- Applicants can create a profile and a resume that can be used when applying for other processes without having to recreate a new application each time.
- Applicants can modify their application/resume at any time BEFORE the closing date indicated on the job advertisement.
- Applicants can verify the status of their applications, at any time.
- Applicants can be notified electronically of tests or interviews and results.
- For some jobs, applicants will find important information, namely the job questionnaire and a complete statement of merit criteria that are only available when applying on-line.

To submit an application on-line, please select the button "Apply Online" below.

Persons who are unable to apply on-line must contact the person listed below prior to the closing date.


A day in the life of the Waterton Lakes Field Unit External Relations Manager:

This position is based in Waterton Lakes National Park, in the southwest corner of Alberta. Waterton is Canada’s fourth oldest national park, and is world renowned for its spectacular scenery and diversity of plant and animal life. With Glacier National Park in Montana, Waterton is part of the world’s first international peace park. The Waterton-Glacier International Peace Park is a UNESCO World Heritage Site. Your responsibilities include working with colleagues at Bar U Ranch National Historic Site, located on the Cowboy Trail, 13 km south of Longview, Alberta. The Bar U is a living ranch that commemorates the important role of the ranching industry in Canadian history.
Waterton Lakes National Park hosts over 400 thousand visitors a year from around the world. The Park is a pillar of Alberta’s internationally recognized tourism offer, and a major driver for the regional economy of southwestern Alberta.

Your role encompasses all aspects of external relations related to Waterton Lakes Field Unit. You supervise staff consisting of Internet Content and New Media Officer, Partnering Engagement & Communications Officer, and Public Outreach Education Officers, plus students. Your work will involve providing inspired leadership to day to day and long term programs through regular meetings with your staff and other Field Unit staff. Your effort to build and maintain the External Relations team and the other teams you are part of is essential.

You plan and manage the design, development and implementation of the Field Unit external relations program. You deliver strategic program direction and consultation strategies and input to policy and program design/development. You provide advice on the management of engagement and external relation strategies with partners and stakeholders to facilitate collaboration and contribution to Field Unit and Agency goals and objectives. You lead the development of external communications products and services targeting audiences off-site. You will identify and advise on public outreach education program objectives, directions, strategies, priorities and requirements to increase Canadians’ understanding and appreciation of the significance of Parks Canada’s administered places and the importance of protecting and presenting them.

Your work will see you active in a variety of teams. You work often and actively with your Field Unit management team colleagues supporting each other in achieving shared goals. You will collaborate with other members of Parks Canada’s team from other Field Units and National Office to contribute to larger scale program efforts. Very importantly you will be asked to contribute to evolving relationships with indigenous partners on a variety of initiatives.

Work environment

Be part of an inspiring team! Parks Canada is a world leader in natural and cultural conservation, Canada's largest provider of natural and historic visitor facilities and manager of destinations that form the cornerstones of the Canadian tourism industry.
Have you ever thought of establishing a career in one of Canada's most amazing and iconic places? Canada's national parks, national historic sites and national marine conservation areas offer opportunities to work in unique locations and live the ultimate Canadian experience.
Want to be part of ensuring a great legacy for Canada and Canadians? Parks Canada is embarking on an unprecedented program of restoration work to heritage, visitor, water and highway assets located within our special places across Canada.
If you are interested in this opportunity, why not consider a career for the Parks Canada Agency? We offer:
• Rewarding work in every corner of the country;
• Learning opportunities that promote individual and organizational excellence;
• An opportunity to experience our rich natural and cultural heritage first-hand;
• Employment with dedicated colleagues in a well-respected federal organization:
An opportunity to connect with Canadians at their most valued natural and cultural treasures.

Intent of the process

The results of this process will be used to fill a term vacancy and may be used in the future to fill permanent or temporary vacancies that may arise in various locations, with full or part-time hours for various tenures such as: Seasonal Indeterminate, Term, Acting Assignment or Assignment at level, depending on status of the selected candidate.

Positions to be filled: 1

Information you must provide

Your résumé.

Contact information for 3 references.

In order to be considered, your application must clearly explain how you meet the following (essential qualifications)

Graduation with a degree from a recognized university with specialization in communications, public relations, journalism, education, business administration or other discipline relevant to the position or an acceptable combination of education, training and experience.

Degree equivalency

• **Significant experience in the development, delivery, management and evaluation of strategies and programs in two of the following three fields:
o Stakeholder and partner engagement;
o Public outreach and education;
o Communications, public relations, marketing and promotions.
• **Significant experience in developing and managing relationships with a wide range of external stakeholders and partners;
• Experience in issues management including providing support, briefings and expert advice to senior management on strategic directions, sensitive *external relations issues, priorities and policy positions with respect to external relations;
• Experience in the management of human and financial resources.

*The term “external relations” in this text includes stakeholder and partner engagement, public outreach education, communication and public relations.
**Significant experience is defined as the depth and breadth of experience normally associated with the performance of the duties for a period of approximately two (2) years.

If you possess any of the following, your application must also clearly explain how you meet it (other qualifications)

• Experience in the evaluation of projects, programs and/or initiatives.

The following will be applied / assessed at a later date (essential for the job)

English essential

Information on language requirements

• theories and principles related to external relations;
• external issues and trends that impact on external relations;
• the federal legislation, policies and guidelines governing external relations.

• A1: Ability to manage human and financial resources;
• A2: Ability to strategically analyze and manage complex issues and/or initiatives and provide timely strategic advice to management;
• A3: Ability to identify potential partners and develop and maintain respectful, collaborative arrangements;
• A4: Ability to communicate effectively orally and in writing;
• A5: Ability to assess target market and audiences’ needs and interests.

An effective leader who:
• Exercises sound judgment
• Personally connects with others
• Demonstrates integrity
• Strives for excellence

The following may be applied / assessed at a later date (may be needed for the job)

• Willingness to wear a Parks Canada uniform and prescribed protective equipment;
• Willingness to work and/or travel in varied terrain, weather conditions, isolated locations and by various means of transportation;
• Willingness to work irregular hours, overtime, weekends and/or statutory holidays and provincial holidays, when required.

Conditions of employment

• Obtain and maintain Reliability Status;
• Possession and maintenance of a valid Class 5 Driver’s License;

Other information

The Public Service of Canada is committed to building a skilled and diverse workforce that reflects the Canadians we serve. We promote employment equity and encourage you to indicate if you belong to one of the designated groups when you apply.

Information on employment equity

For tips to navigate the application process step by step, refer to the following site: https://www.youtube.com/watch?v=0GW7P3g9hhI.

Please submit your completed application, including all of the above-mentioned documentation. Failure to do so may result in your application being rejected.

The Parks Canada Agency is established as a separate employer in the Federal Public Service under the Financial Administration Act. Persons appointed to the Agency continue to be part of the Public Service. The Parks Canada Agency operates under its own human resources framework outside of the Public Service Employment Act and in line with values of fairness, competence and respect, and its operating principles.

In accordance with paragraph 8(2)(a) of the Privacy Act, information or material, whether provided directly by the candidate or otherwise obtained by the selection board, used during the selection process for the purpose of assessing a candidate may be used as part of the selection review and recourse processes. Such relevant information may be provided to third parties, such as other candidates or their representatives, who have a legitimate reason to be aware of that information.

Tips for applicants:
• Please provide complete and thorough details of your education and experience.
• Do not assume that the screening board has any previous knowledge of your background, qualifications, or work history. You must be specific and provide concrete examples/details for each Experience element, as applications will be screened only on the information provided.
• Failure to provide sufficient information may result in your application being screened out of the competition.
Persons are entitled to participate in the appointment process in the official language of their choice.
Travel cost for individuals who are not Federal Public Servants will not be covered.

The Public Service of Canada is committed to building a skilled, diverse workforce reflective of Canadian society. As a result, it promotes employment equity and encourages candidates to indicate voluntarily on their application if they are a woman, an Indigenous person, a person with a disability or a member of a visible minority group.

The Public Service of Canada is also committed to developing inclusive, barrier-free selection processes and work environments. If contacted in relation to a job opportunity or testing, you should advise the Public Service Commission or the departmental official in a timely fashion of the accommodation measures which must be taken to enable you to be assessed in a fair and equitable manner. Information received relating to accommodation measures will be addressed confidentially.

We thank all those who apply. Only those selected for further consideration will be contacted.

Contact information

Field Unit Superintendent via Human Resources
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